Most solar shops never ask for reviews systematically. The shops that do usually ask too late (two weeks after install) or too broadly (every customer, including the one whose permit got stuck in AHJ for five months). The AI asks at the right moment, every time.
Seven days after PTO activation. Not before, customers haven't seen a bill yet. Not after, the novelty wears off, urgency fades.
At day 7, the homeowner has watched their monitoring dashboard produce real kilowatt-hours. They've explained their new panels to at least two neighbors. They've felt the satisfaction of a utility bill that dropped visibly. That's when you ask.
Before routing to Google or BBB, the AI asks a single sentiment question: "How's it going with the system so far, everything working the way you expected?"
A positive answer gets the Google review link. A neutral or negative answer gets routed to a human on your team before any public review link is surfaced. You find out about the install-day scratch on the homeowner's deck or the inspector miscommunication before they leave a three-star review that will rank in local search for three years.
The prototype includes review collection by default. Point it at one of your recent installs to see the 7-day ask in action.